Unpredictability is apparently the new buzz word at Mills and Boon headquarters, to quote Editor Flo Nicoll "Unpredictability is literally all we can talk about". At last year's RNA conference the theme of the Mills and Boon Editor talk was 'new twists on old themes' so this is clearly something anyone trying to write for Harlequin M&B needs to be thinking about. I'm going to be interested to find out the results of the Unpredictability Task Force - what are readers sick of, what do they want to see more of etc. If you want to read the Editor blog post in full or find out what on earth I'm on about then click here.
How to be fresh and new and yet fit the category line? It's a very interesting question, answers in a comment box will be welcome ;-)
While you're thinking about it have a slice of cake:
